Creative Design

We’re shaping retail futures by creating compelling creative ideas that resonate with shopping audiences across the globe.

With our creative hubs spread worldwide we are ideally positioned to understand shopper influences, local cultures and audiences giving great foundations to our creative solutions.

Communicating to shoppers in retail through brilliant creative ideas has been central to the Valley Group’s thinking for over 30 years. We combine innovation with creativity to execute ideas that shape brands and retailers in how they communicate with their shoppers.

Check out some of the brilliant brands we have worked with HERE

Retail Design

To create retail design that connects, engages and generates sales, we use customer insight to understand behaviour, habits and preferences. We evaluate product range for maximum impact and value. Densities and adjacency planning are perfectly calibrated to maximise every opportunity in making your commercial investment count.

Integrated Campaigns

We understand the many touch points a brand or retailer might require to keep their customers on the purchase journey. In home, out of home, in-store and online are all vital channels to build a connected consumer campaign. Working with our creative talent, you can create integration through all channels to execute that next award winning idea that builds your brand.

Digital Activation

Taking brands from physical to digital is paramount in today’s marketing successes. At Valley we bring all digital channels together to ensure a seamless journey for your audiences. From the physical digital in-store, such as interactive experiences, beacons and engagement methods, to mobile and web, our creative teams can help build your digital strategy from the base up.

Experiential

Engaging the consumer and shopper in meaningful experiences can be the most immediate way to reach brand saliency. Many of our clients have turned to our experiential team to develop contact strategies that attract an audience, provide memorable experiences, and drive trial and sales. From pop ups to demonstration and street venues, our experiential thinking can really help bring the brand to life.